Contact Elliot: mcgucken@authena.org : 919-270-0732
Dr. E's Bio:
Born in
Ohio, Dr. E grew up
outdoors except for when he was sitting in front of
a computer. He received a B.A. in physics from Princeton and a Ph.D. in physics from
UNC
Chapel Hill where his dissertation
on an artifical retina for the blind received several NSF grants and a Merrill Lynch
Innovations Award. The retina-chip research appeared in publications including Popular Science and Business
Week, and the project continues to this day.
In 1995 Elliot founded Classicals & jollyroger.com LLC as a technological tribute to the Great Books, and he recently spoke at
the
Harvard Law School concerning his authena.org project for Open Source software for managing
digital rights for artists.
Elliot, known as "Dr. E" to his students, teaches physics and programming at the University of North Carolina at Chapel Hill,
and has published a poetry book, a novel, a collection of essays, several scientific articles, and poetry in The Wall
Street
Journal. The New York Times deemed jollyroger.com "simply unprecedented," adding that the site "teems with
discussion,
the kind that goes well beyond freshman lit 101." The Los Angeles Times referred to the classical portal as "a lavish
virtual
community known as The Jolly Roger."
His two latest projects, authena.org and
22surf.org, seek to
empower indy artists, authors, musicians, and creators with Open Source Content Management Systems. Dr. E harbors a vast
respect for the indy author and artist, for the entrepreneur and visionary, for the giants of yesteryear whose shoulders we
all stand upon. He hopes that authena and 22surf might be of
some use to fellow artists and hackers alike.
22surfing is a sport. It's for individuals and businesses alike. It's about surfing along with
natural laws like Moore's Law,
Metcalfe's Law, and Constitutional Law towards your dreams. It's about riding technology's bleeding edge out to where
artist-hackers, writers, movie directors, photographers, and musicians form their own media markets, as free, Open-Source
Content Management Systems (CMS) surpass yesterday's proprietry solutions. Surf's up! Create, publish, syndicate, share, and
sell!
Here's an article from last year which is a bit out of date, but it still provides a good overview of the Authena vision:
The News & Observer
THE ARTIST AS A YOUNG HACKER
Author: Christina Dyrness; Staff Writer
Elliott McGucken
Estimated printed pages: 5
Article Text:
Elliot McGucken, a part-time physics professor at University of North Carolina at Chapel Hill, is just back from an
open-source software conference -- the conference on Open Source Content Management, or OSCOM -- at Harvard. While there,
McGucken, 33, and his colleague Blake Waters discussed Authena, an open-source program for artists, musicians, photographers
and authors. Authena allows creative types to sell their work online while controlling their rights to the material. Connect's
Christina Dyrness caught up with McGucken -- who also started the Web site www.jollyroger.com, which is devoted to classic
books -- on the Chapel Hill campus and tried to get him to talk about Authena, which is a project sponsored by the
Durham-based Center for the Public Domain.
Q.Let's start at the beginning. What is Authena?
A.It's about the application of open-source to the arts. And it also kind of ties into the rise of the artist hacker. Because
when you look at the Linux operating system, it's all created by hackers.
Q.How are you defining hackers in this sense?
A.It's a benevolent hacker. Someone who's just having fun programming. Not somebody who is breaking into government systems. I
think that's the original definition.
But, basically, it has kind of progressed beyond people who just code [the programming languages] C and C++ to kind of easier
languages such as PHP -- that's pre-hypertext processing; it's a common Web programming language. And built on that is what
you call LAMP applications, and that stands for Linux, Apache [an open-source Web server], MySQL [an open-source database] and
PHP. And the LAMP applications, most of them are for managing content.
Q.Like content on a Web site?
A.Exactly. You have your PostNuke [open-source software with applications for managing Web sites], which includes galleries
for instance. And message boards, discussion forums, you can put in a calendar, classifieds, you can stream media off of it.
So then where Authena comes in is taking that and marrying a little bit of digital rights management to it. And then also
integrating osCommerce , which is an e-commerce application, to the gallery. And all of a sudden, you have something you can
upload your pictures to, define rights and sell them.
Q.How is this different than what else is out there in terms of digital rights management? Controlling rights to online
content is a hot topic right now.
A.Basically, it's all open-source based. So all the applications are open source.
Q.Which means they're free.
A.Right. It's the exact same paradigm, free software. They're all released under the GNU public license. So once you get it,
you're free to look at all the code and change it, but you also inherit the original license, which means that all subsequent
releases must also be free. So that's why these things grow in huge ways because so many people end up participating. But at
the Harvard OSCOM conference, we said that Authena has kind of brought osCommerce into the fold. Basically what it does is
allow you to manage media but also be compensated for it. In layperson's terms, if you're in a band or you're a photographer,
you can basically, with a few clicks, install these applications and then sell your photographs or your music online.
Q.So if I'm a photographer and I want to build my own Web site, this is what I would use to do it?
A.Yes. VVGallery is the actual program. It stands for Vincent Van Gallery. ... [The vvgallery.org has many paintings by Van
Gogh.]
Q.How did you get involved with Authena?
A.Oh. I guess I started it. (laughs) That's a good way to get involved.
Q.When was that?
A.It was last summer when I started thinking about it. And it was kind of around December or January when I did one of the
first SourceForge projects for it, which was VVGallery.
Q.And what does it mean to be a SourceForge project?
A.SourceForge is kind of a collection of all the world's open-source projects. And there are thousands and thousands of them
on there. And it's not just the collection, but it's also the mechanism by which people can go on and collaborate. So it's
really, clean nice software. It allows you to assign bug fixes, it has discussion forums, it manages downloads and it allows
other people to put in updates.
Q.So did you recruit other people to work on Authena or did people just find it through SourceForge?
A.There's a student at UNC working on it with me. Blake Waters, he works at Ibiblio [an online library run out of UNC-CH]. And
at the Harvard conference we ran into the guys who are doing the Tiki project. They're integrating the Authena protocols into
Tiki. And Tiki is an open-source content management system; it's one of the leading ones on SourceForge.
Q.What does that mean, to integrate the protocols?
A.All types of media have three different versions. You have the pristine original, which is the big, glossy picture. And then
you have a thumbnail, which is for browsing purposes. And then you can have a watermarked version, which is the pristine
original, but with the watermarking across it.
Q.What is the purpose of that?
A.First of all, it can convey the rights, who owns it, when it was taken, that kind of thing. But it also renders it useless
for you to use in products, unless you pay to get rid of it. If you throw a watermarked image in a book, everyone knows where
it comes from. So it makes it difficult to pirate or steal. And that extends to music. For instance, if you had a song, the
thumbnail would be kind of a 10-second sound clip. And then the watermarked version is something that would have degraded
quality or some kind of stamp that was written into the MP3. So basically the whole idea with Authena -- for example in
VVGallery, you have the gallery, where you upload photos and it thumbnails them and everything, and then you have osCommerce
where the photos exist and people can browse them, and then they can pay to download the pristine original.
Q.So is Authena up and running anywhere other than VVGallery?
A.The thing about Authena is that it's not written as a stand-alone application. It's written as a parallel application. The
whole idea is to integrate it with all these different protocols, like Tiki. If you could picture a whole world where
everybody could upload content to their own personal server and then they could choose marketplaces to sell it in. So if
you're a band and you have a certain sound, there might be somebody running a record label using all of this software. So if
you get an account there and hit the publish button, all of a sudden all of your content shows up in their e-commerce place.
Then if it gets sold through there, you get compensated for it.
Q.This is a project sponsored by the Center for the Public Domain. How are they involved?
A.They pay my salary. They pay Blake. And they give us money to go to conferences.
Q.So is there a point when you're done?
A.(Laughs.) No. Never. It always goes in stages. It's kind of strange because open-source is always evolving and always moving
forward. So it's just something you can see almost never being done. Of course there's a point where you can be done and then
other people take over. It's a lot of fun. I've gotten some good feedback, like there's a guy in Singapore who has downloaded
VVGallery and is using it.
Q.What do you get out of it? If Authena does well and a lot of people are using it; what's in it for you?
A.There's a bunch of different things. One is it's just fun working on the theoretical, academic points of it. I guess that's
what I was trained to do in grad school. And then there's the possibility of also turning it into a business or something like
that. And collaborating with people who use it for business purposes.
Q.Are you still doing JollyRoger.com?
A.Yeah. I found out I never have to update it, because it's devoted to great books. That was a few years ago when I realized
that, going "Wait, Shakespeare is still going to be a classic 20 years from now." It's also a great thing for the discussion
forums. If you have a discussion forum for Eminem or Britney Spears, 10 years from now people might not care. But 100 years
from now people are still going to be typing in "Was Hamlet insane?" And still nobody's going to know the answer.
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